Announcement: SA Board of Director Decision - Algonquin Students' Association

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Announcement: SA Board of Director Decision

The Board of Directors approves the name Algonquin Wolves.

Published: April 2, 2020
The Board of Directors approves the name Algonquin Wolves.

We realize there are other important things happening right now, but the SA Board of Directors has made a significant decision and we desire to keep our membership and the college community informed.
  • The Students’ Association Board of Directors approved a policy to express its commitment to Truth and Reconciliation in Canada on behalf of its membership.
  • The SA then initiated a rebranding process to reconsider the name of its varsity program to symbolize its commitment to Truth and Reconciliation, and to find a name with the right narrative that would reflect the values of the Algonquin College community and establish not just a varsity identity, but also a college identity.
  • To determine these options, the SA consulted first with the local Indigenous community to determine name options with each supported by a narrative.
  • Next, the SA held a college-wide survey to gauge the community’s preference for a name and narrative that would establish an Algonquin College identity, and not just a varsity athletic identity.
  • Survey results shown here showed that Thunder received the majority of votes by a slim margin, but that more students in total voted for some version of Wolves.
  • Other considerations included the feedback received through Board linkage with students, the values expressed in the narratives for Thunder and Wolves, the marketability of the name, and the ability to establish an identity on all campuses of Algonquin College.
  • Finally, the Board considered what name would most signal a renewed commitment to Truth and Reconciliation in Canada.
After much analysis and debate, the SA Board of Directors approved the following motion:
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Ghadban
BE IT RESOLVED THAT the Board of Directors approve the name Algonquin Wolves, and the associated narrative, to bring attention to this symbolic gesture of the SA’s ongoing commitment toward Truth and Reconciliation, effective with the opening of ARC in 2021.

Thank you to everyone who participated in this process.

The SA Board of Directors is sensitive to the emotional attachment that some have to the “Thunder’ and commits to honoring the history and legacy of the Thunder as part of this process.

We look forward to your continuing participation in the branding process going forward, and the unveiling ahead.

Shanti Cosentino, President
Algonquin Students’ Association


The results are in!

In October of 2019, the SA began a rebranding process to consider the possible renaming of its varsity program in order to symbolize our commitment to Truth and Reconciliation. In addition to Truth and Reconciliation, the SA wanted to be sure that the name and branding supported a strong narrative that would reflect the values of Algonquin College and create a unified student identity.

One of the ways the SA gathered feedback was through an open survey online for staff, alumni, and current students. The results of the survey are shared below.

A total of 853 current students voted.

Current Students Voted

Thunder (49%)
Wolves (29%)
Grey Wolves (16%)
Good Wolves (6%)

Overall

Wolves (51%)
Thunder (49%)

Breakdown by Segment


Alumni

Staff

The Stories

Algonquin Thunder

In the spring, our Grandfathers, the Thunderers (also referred as our Ancestors), are telling us that winter is over, that life is again returning to Mother Earth, and that the rain will soon come to help crops grow. The Thunderers also help to protect us from evil or danger by sending out loud warnings.

Algonquin Wolves

One of the Seven Grandfather Teachings is Humility, represented by the Wolf. The Wolf symbolizes loyalty, strong family ties, good communication, education, understanding, and intelligence. Of all land animals, the Wolf has the strongest supernatural powers and is the most accomplished hunter. The Wolf is a very social and communicative creature. He uses body movement, touch, and sound. The Wolf has an important cultural significance to Indigenous people.

Indigenous people have great respect for Wolves because of their likeness. Wolves, and people, hunt, gather, defend, and even educate their community or pack. Indigenous people have always respected the Wolf as a family-oriented animal. Wolves mate for life. They watch and protect their young until they are old enough to be independent, and protect their elders.

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